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A 2 (influencer type: nano with 5000 followers vs mega with 1.1 million followers) × 2 (influencer self-disclosure: low depth vs high depth) between-subjects online experiment tested the different pathways social media […]
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Despite overall declines in youth cigarette use, tobacco use inequities exist by race/ethnicity. Health communication campaigns can be effective in changing tobacco-related attitudes, intentions, and behaviors and can be used […]
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Public health organizations are increasingly turning to social media as a channel for health campaign dissemination, as these platforms can provide access to “hidden” or at-risk audiences such as populations […]
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Prior research highlights broad democratic benefits of sustained public trust in the government, and the confidence that the government performs responsively addressing citizens’ problems (i.e., unemployment, cost of living). As […]
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Prior research highlights broad democratic benefits of sustained public trust in the government, and the confidence that the government performs responsively addressing citizens’ problems (i.e., unemployment, cost of living). As […]
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Social media offer opportunities for companies to promote their image, but companies online also risk being denounced if their actions do not align with their words. The rise of social […]
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While numerous studies have explored the participatory benefits of social media use for political participation, the empirical literature on the mobilizing role of political memes is nearly absent. In addition, […]
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The literature on the relationship between social media and online political participation continues to expand. Yet, attention to the effect of cognitive dispositions central to user engagement on social media […]
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Social networking sites (SNSs) allow individuals to establish and maintain a variety of relationships as well as share different aspects of their identity by expressing their views on numerous topics, […]
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Political expression is a focal point for understanding how digital media have transformed political engagement. Privacy concerns tend to impede online political expression, but this relationship is still poorly understood. […]
