The internet wasn’t built with safeguards in place to hold content accountable for being truthful. Yet decades later, there are still no good checks and balances as to whether something posted is real or fabricated. The pervasive spread of fake news has caused us to distrust what we read even more. What can we trust online? And how will we know we can? My organization’s recent report, The State of Misinformation 2021, provides clarity into what people around the world think about the content they encounter online, what’s trustworthy and what isn’t.
The following are 10 points we discovered regarding the state of online trust: