Understanding Media Habits & Engaging Latino Communities – CSMaP

Latinos are the largest racial and ethnic group in the United States, comprising more than 60 million people. Yet, researchers know comparatively little about the information Latinos consume online, and how it shapes their political attitudes and beliefs. This limits the ability for multiple stakeholders — ranging from the academic community to national nonprofits to local community organizations — to understand this diverse and politically important group.

At this virtual event, scholars will share new research from CSMaP’s Bilingual Election Monitor project, which pairs survey responses and digital trace data to study Latino online media consumption and belief in misinformation narratives. Following the presentation, we’ll convene experts from civil society and community groups to discuss the challenges our current digital media ecosystem presents for understanding and engaging Latino communities in politics

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