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Citation

The Power of Being Transported: Efficacy Beliefs, Risk Perceptions, and Political Affiliation in the Context of Climate Change

Author:
Bieniek-Tobasco, Ashley; Rimal, Rajiv N.; McCormick, Sabrina; Harrington, Cherise B.
Publication:
Science Communication
Year:
2020

We evaluated the short-term effects of transportation on efficacy beliefs and risk perceptions after exposure to a climate change documentary. Data were collected in randomized laboratory (N = 624) and online (N = 1,391) experiments. Participants watched one episode of Years of Living Dangerously or a control video. Regression analyses assessed whether narrative transportation and/or political affiliation were predictive of outcomes. Transportation and political affiliation were significantly associated with efficacy beliefs and risk perceptions (p < .001). A significant transportation by political party interaction for efficacy beliefs (p < .01) and risk perceptions (p < .01) indicated that cross-party differences could be mitigated by higher levels of transportation.