Citation

Evaluation of a template for countering misinformationā€”Real-world Autism treatment myth debunking

Author:
Paynter, Jessica; Luskin-Saxby, Sarah; Keen, Deb; Fordyce, Kathryn; Frost, Grace; Imms, Christine; Miller, Scott; Trembath, David; Tucker, Madonna; Ecker, Ullrich; Webster, Amanda A.
Publication:
PLOS ONE
Year:
2019

Misinformation poses significant challenges to evidence-based practice. In the public health domain specifically, treatment misinformation can lead to opportunity costs or direct harm. Alas, attempts to debunk misinformation have proven sub-optimal, and have even been shown to ā€œbackfireā€, including increasing misperceptions. Thus, optimized debunking strategies have been developed to more effectively combat misinformation. The aim of this study was to test these strategies in a real-world setting, targeting misinformation about autism interventions. In the context of professional development training, we randomly assigned participants to an ā€œoptimized-debunkingā€ or a ā€œtreatment-as-usualā€ training condition and compared support for non-empirically-supported treatments before, after, and six weeks following completion of online training. Results demonstrated greater benefits of optimized debunking immediately after training; thus, the implemented strategies can serve as a general and flexible debunking template. However, the effect was not sustained at follow-up, highlighting the need for further research into strategies for sustained change.