Tech billionaire Elon Musk’s surprise bid to buy Twitter questions the wisdom of the current EU efforts to combat the spread of disinformation, which has relied to a large extend on platforms’ voluntary cooperation. Whether successful or not, it raises serious questions on EU disinformation policy’s reliance on platforms’ discretion to moderate this category of speech. It is likely to put pressure on the carefully constructed web of self- and co-regulatory measures and legislation the European Commission has spun to counter the spread of disinformation.