Unilever, one of the world’s largest advertisers, is threatening to pull its investment and marketing from tech giants such as Google and Facebook if the platforms fuel hate, create division or fail to protect children.
Reuters reports the consumer goods giant is set to put Silicon Valley on the hot seat during a speech Monday by Unilever’s chief marketing officer Keith Weed at an industry conference. Weed will call on the technology industry to improve transparency and consumer trust in an era of fake news and toxic online content.
Source: Unilever threatens Facebook, Google with online advertising cuts | Fox News